How Do We Read A Photograph?
In chapter two of Graham Clarke's book The Photograph, he discusses the readings of photographs and how photographers lead viewers to engage in the readings of their photographs. Clarke states that "we read a photograph, not as an image but as a text" and this portrays that photographs create meanings and relationships between the reading and the image. Clarke introduces the idea of photographic discourse and this is described as 'a language of codes which involves its own grammar and syntax, which has its own conventions and histories'. It is a way of questioning if the photograph is part of a larger language of meaning and has different meanings that can be interpreted by different viewers.
Victor Burgin explains photographic discourse as: "The intelligibility of the photograph is no simple thing; photographs are
texts inscribed in terms of what we may call 'photographic discourse', but
this discourse, like any other, engages discourses beyond itself, the
'photographic text', like any other, is the site of a complex intertextuality,
an overlapping series of previous texts 'taken for granted' at a particular
cultural and historical conjuncture." The photographer encodes the terms by reference by which we shape and understand the image; images can mean different things to different viewers.
This image is titled Identical Twins and was taken by Diane Arbus in 1967. This image is an example of photographic discourse as it has many different meanings that can be interpreted through a simple image that gives little social or historical context due to the plain white background that neutralises the existence of the 'characters'.
This image suggests that each twin is a reflection of each other as 'identical' infers 'identity', however the amount of elements of the image that seems similar, they are equally different. There are differences in the twins facial expression as one looks a lot happier and the other looks sadder. There are also differences in the hight of the twins, as well as the positioning of their dress colars and the dress pleats are in different places.
Roland Barthes argues the theory of denotations and connotations, which create the important distinction between the relative meanings of different elements within the frame. The denotation is the literal meaning and viewers observation of the image, such as the positioning of an object. On the other hand, the connotation is what can be interpreted from this by the viewers of the image.
This image was taken by Lee Friedlander and taken in 1969, it is titled Route 9W New York.
Friedlander's images are deliberately difficult to read and this is done to make it as part of a larger critical process. He photographs series of random events and images which do not make sense together once questions and thought about by active viewers. The image purposely distorts the world, and the reflection of the photographer in the car wing mirror portrays a self reflective term of reference and creates a symbolic presence. The image has been broken up into a series of different directions perceptions and meanings and this makes it interesting for the viewer to look at as they will interpret these in different ways.
To conclude, Clarke believes that the meaning and practice of photography takes place within its own series of codes and frames of reference. Active viewers interpret the meanings of the readings within photographs in different ways and the decode denotations and connotations that may or may not have been encoded by the photographer.










